I nearly dropped my spoon into my fibery breakfast cereal last Sunday, because as I was reading the paper, I noticed a a full page ad that read in part…
“It’s Easier to Learn on Paper”
Seems a Paper Company – called Domtar, has been taking out full page ads in the New York Times Magazine, among others, to tell the world – words go better with paper.
I was reading about the virtues of paper, in a paper, printed on paper. A paper trifecta.
Another of their claims: Reading on Paper is 10-30% faster than reading online, plus reviewing notes and highlights is significantly more effective.
Now I don’t know if any of that stuff is really true. Or if it is the dying gasp of a dying medium.
Speaking of dying, did the guys who made papyrus tell the authors of the Dead Sea Scrolls that the scrolls would be an easier read if read on their vegetable based medium rather than the animal medium of parchment?
I remember way back when I was a kid growing up Brooklyn, and my teachers at P.S. 241 put our class on the subway for a class trip to visit the Gray Lady herself. That was when she still printed on West 43rd Street (and you wondered why it’s called Times Square – duh!).
And they gave us a tour and showed us the whole process – from the city room to the banks of men typing the stories on gargantuan machines that molded type out of lead – to the printing presses to the trucks.
Anyhow, I wonder whether the Linotype Operators union was telling its people then…words go better with lead?
Now people actually have to remind us – Paper is Good??


