That was a key message from Ursula Burns, Xerox chairman and chief executive officer, on the first day of the World Health Care Congress in Washington, D.C. In opening the event with a fireside chat with Dr. Nancy Snyderman, chief medical editor for NBC News, Ursula talked about Xerox’s vision to improve health care including empowerment– ensuring that patients have a stake in their health, and realizing the true value of data. As Ursula said, “It’s not the data itself, but it’s recognizing actionable data.”
Here’s another way to think of it: Xerox provides the “smarts” around each aspect of health care such as:
·Easier access to data through solutions, such as advanced document recognition, intelligent data entry and fraud detection;
·Turning information into insights through real-time clinical decision, patient behavior modeling, population management, and Meaningful Use reporting; and
·Putting insights into action, for example, through a health information exchange – connecting electronic medical records (EMRs) to give caregivers information, analytics and decision support tools that help improve patient care.