OK, that wasn’t the title on an article in the metro section of the April 7 New York Times. But there, buried
in the fine print of a story about Emperor’s Club VIP — the high-priced international prostitution service that serviced ex-NY Governor Elliot Spitzer — was this explanation of the financial distress that first motivated its founder.
"Its boss was Mark Brener, 62. He dealt with a stack of medical bills
for his late wife by starting the escort service, an idea that dawned
on him several years ago as he surveyed sex-related advertisements in
the weekly newspaper The Village Voice, an associate of Mr. Brener’s
said. The venture reinvigorated Mr. Brener. He dyed his hair black, donned a leather jacket and recruited three women to help him."
Brener, the article continued, "a 5-foot-5 tax man with thinning gray hair and crooked teeth, had never fit anyone’s image of a pimp." But after his wife contracted cancer, and eventually died, Brener found himself "broke and facing court judgments for unpaid medical bills." That’s when the ads for the escort services caught his eye.
Who says that private sector entrepreneurs can’t help the uninsured?