After a little prompting (i.e. 30 minutes after I posted a blog comment asking why it wasn’t up) Health Affairs has posted a letter I wrote two days ago in response to John Iglehart’s interview with Larry Glasscock in its web exclusives section. I already had some in depth discussion about that over here on THCB, so my letter attempts to use the rifle rather than the shotgun. Let me (and HA) know what you think.
Categories: Uncategorized
Thank you for telling it like it is. Here is another good question that could have been asked.
Has the recent hiring of Sitrick and Co. helped WellPoint’s image from the fallout of your rescission department in California?
Blue Cross has hired a “crisis management PR firm,” Sitrick and Co., to handle the fallout from the lawsuits, FTCR alleged. According to Sitrick’s Web site, the firm specializes in sensitive situations that include reputation management, mergers and acquisitions, environmental controversies, financial restatements and write-downs, government investigations, criminal indictments, and all manner of business litigation (such as shareholder actions, sexual harassment and sex discrimination cases, copyright and patent infringement suits, etc.). FTCR said the company’s “client list is heavy with other corporate wrongdoers in need of an image makeover.”
Reprinted from the November 2006 issue of The AIS Report on Blue Cross and Blue Shield Plans.
SBD
A little light on sarcasm, don’t you think?