— citizens, patients, caregivers, "consumers" — are early adopters of
social media in health,
compared to other industry stakeholders
including providers, plans, payers, and suppliers such as pharmas and
medical equipment companies.
report covers the origins of social media in the morphing of Web 1.0 to
2.0; the current state of social media in health; business models,
opportunities and obstacles; a glimpse into the fuzzy future of Health
2.0; and, profiles several of the most pioneering figures in
health/social media including Amy Tenderich of DiabetesMine; Matthew Zachary of the I’m Too Young For This! Foundation; Jack Barrette, founder of WEGO Health and formerly with Yahoo! Health; Neal Sofian of Resolution Health; Dan Hoch, MD, of the Harvard Medical School; and, Ben Heywood, CEO of PatientsLikeMe.
Jane’s Hot Points: So
many people informed this report. I interviewed over 30 people to
listen to a broad range of perspectives, and benefited from the peer
review of people like Matthew Holt, Scott Shreeve, and Dmitriy Kruglyak.
I thank them all. I am fortunate to have had the California HealthCare
Foundation sponsor this research. They are a visionary organization
that supports and celebrates new thinking in health, particular in the
area of patient self-care and technology.
I look forward to learning from THCB
readers’ own perspectives on this topic. Please comment on this blog
and we can have ongoing dialogue here on the present and future of
social media in health.