Tackle The Next Wave Of Healthcare Consumerism

Tackle The Next Wave Of Healthcare Consumerism

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Value-based healthcare initiatives are great, but on their own won’t be enough to bend the healthcare cost curve.

The focus must move—and move quickly—from treating people who are sick to helping them get and stay healthy. The only way that’s going to happen is by getting patients and populations motivated to do the right things early instead of desperate things late.

The New Consumer World of Tools and Health Models
Health plans, in particular, have shifted responsibility onto consumers.

Kyle Rolfing, President and Co-Founder of Bright Health, and Jackie Auba, Vice President of Cigna’s Customer Adoption and Personalization Strategy, will share this shift during the The New Consumer World of Tools and Health Models panel at the 11th Annual Health 2.0 Fall Conference.

At this session you’ll also check out a demo from health optimization platform Welltok. Through population health management we are learning more about how to create wellness strategies and to stratify patient populations based on their conditions and adjust for nuances in age, race, diagnostic groups, and the like.

This type of information can inform care management and care coordination program designs that address cultural and educational issues as well as medical issues, showing patients what they need to do and dedicating resources to support them in those efforts.

Meet Consumers Where They Are
Interactions with the healthcare system are complex and critical, but the vast majority of our health is defined by our time away from traditional healthcare settings. As result, the market is booming with new technologies that empower consumers to seamlessly track, understand, and improve their health.

Given that there are 2.6 billion smartphone subscriptions worldwide today, and that by 2020 that number is expected to more than double to 6.1 billion, enabling communication via smartphone can pay multiple dividends.

At the 11th Annual Health 2.0 Fall Conference, we’ll take a closer look at Google Play to understand how the company that already knows so much about us is working to help us with our health. We’ll also see a demo of Curious from Linda Avey, CEO and Co-Founder of Precise.ly. Curious is not just another app. It helps consumers track data and chart experiences with sleep, autism and ME/CFS.

Register today for the Annual Fall Conference before rates go up after September 4th.

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2 Comments on "Tackle The Next Wave Of Healthcare Consumerism"


Member

As the author mentioned the technologies that allow patients to track their health, I wonder if the main idea under answering the spreading consumerism will be rooted in mobile apps. If so, this would be a great leap forward for healthcare. While mobile technologies have lost their fleur of shiny, crispy and fascinating innovations in other industries, healthcare still has a lot to do to introduce mobility in care delivery. I hope this conference will boost mobile technology adoption because there are a few amazing apps out there that proven to become useful and we need more of them. At ScienceSoft, we researched the potential of mHealth apps for heart failure readmission prevention and results are dashing: https://www.scnsoft.com/blog/top-4-heart-failure-apps

Member
pjnelson
Aug 22, 2017

I am reminded that our nation’s health spending follows the Power Law Distribution curve. Our current Politically Correct mantra is to focus on the small number of citizens who account for >80% of healthcare spending without any attention to the 50% of citizens who account for 5% of healthcare spending. Without a community by community process to assure the equitable availability of high performing Primary Healthcare for each citizen, the next iteration of technology has no hope for improving the cost and quality problems associated with our nation’s health spending.
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Remember, 5% of our nation’s GDP accounted for our nation’s health spending in 1960. It was 18.2% in 2016. The OECD nations’ health spending cluster around 12%. For our GDP last year, the difference between 12% and 18% was $1 Trillion. Tinkering with APPs, while valuable, will not prevent our nation’s impending bankruptcy on the back of our nation’s health spending problems.