40% of U.S. consumers are willing to pay for remote health monitoring devices and services that would send their medical data to doctors, according to PricewaterhouseCoopers’ Healthcare Unwired (PwC). 51% of consumers would not buy mobile health technology.
The uses of mobile health most attractive to consumers are monitoring fitness and welling (cited by 20% of consumers), physician monitoring of health conditions (for 18% of people), and monitoring a previous condition (for 11%).
88% of physicians would like to see patients monitoring various parameters at home, their highest priorities being weight (65%), blood sugar (61%), vital signs like blood pressure (57%), exercise (54%), calories (36%), pain (36%), and sleep patterns (35%).
Those people most attracted to mobile health technology include men more than women, people who have individual health insurance policies (vs. group health/employer-based), and more healthy people.
PwC’s Healthcare Research Institute (HRI) gauges the remote/mobile monitoring device market range value from $7.7 billion to $43 billion, based on the prices people would be willing to pay.

